Sustainability is Important to Most American Food Shoppers, Survey Finds


A new survey of American consumers provides some potentially surprising findings that indicate American food shoppers are very mindful about what they place into their shopping carts, and it’s not just about price and taste. While food commercials on television constantly bombard Americans with offerings that focus on price-point and convenience, a 2014 survey by Cone Communications found that people care about where their food comes from and how it is produced.


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